Andrew Hicks was appointed Chief Marketing Officer, Woolworths Group in June 2019 and Director of Marketing, Woolworths Food Group and Supermarkets in November 2015, during which, Woolworths was awarded B&T Marketing Team of the Year (2017) and Ad News Brand Of The Year (2017). Prior to this, Andrew was General Manager, Marketing, Woolworths Liquor Group since 2012, leading the transformation of the BWS brand and extending Dan Murphy's lead as Australia's most iconic drinks retail brand. Andrew originally joined the Group in 2008 as National Marketing Manager of Dan Murphy's.
Prior to Woolworths Group, Andrew was the National Marketing Executive for Musica, South Africa's market-leading entertainment retail brand and also held positions across the advertising and publishing industry with Ogilvy and Butterworths. Andrew has a Bachelor of Social Science and Marketing Honours degrees from the University of KwaZulu-Natal as well as a Diploma in Advertising (Copywriting) from The Red & Yellow School.