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Thursday, 12 November 2015:  Woolworths understands the frustration that our customers can feel when they can't get the products they need and in particular baby formula.

We know that the vast majority of our customers purchase four or fewer tins of formula per transaction. As such we will reduce our long-standing limit of eight tins to four. We have also been working with suppliers to increase supply of these products where this is needed. We believe this new limit along with increased supply will make it easier for customers to get the products they need.

In the coming days we will remind our store teams of this limit and ensure our customers are advised by displaying signs in our stores.

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