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BA Economics, MBA


Appointed:  17 May 2019

Background and experience: Jennifer is a seasoned board director and online retail executive with experience across organisations undergoing rapid growth and transformation in a number of sectors including consumer packaged goods, apparel and grocery.

Jennifer has over 25 years of digital experience within diverse organisations from start-ups to large global companies. She has previously held roles as Chairman of Swap.com, the largest online consignment and thrift store in the US, Senior Vice President, General Manager of North America Local at Groupon, and President and CEO of Peapod, an online grocery delivery service. Ms Carr-Smith is a US resident.

Other roles: Director of Full Harvest, a marketplace for imperfect surplus produce and founder and president of JCS Advisory (since 2018).

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