Woolworths and Mad Mex partner to launch a limited-edition Chilli & Lime Roast Chicken.
Available nationally in Woolworths Supermarkets and Metro stores for $13.50 from 16 November.
5 November 2026: Woolworths has partnered with popular Mexican restaurant chain Mad Mex to transform its iconic rotisserie chicken into a new, Chilli & Lime Hot Chicken.
Delivering vibrant Mexican flavour without being too spicy, the hot roast chicken is marinated in zesty lime and citrus, then finished with a signature Mexican paprika rub featuring a subtle hint of chilli and smoke. Inside, traditional stuffing is swapped for a blend of seasoned Mexican rice, juicy tomato, sweet corn, and green capsicum.
Designed as an effortless, takeaway-style dinner shortcut packed with big taste, the limited-edition Mad Mex Hot Chicken offers a quick and flavourful weeknight meal for families and Mexican food lovers alike.
Woolworths Deli Merchandise Manager, Laura McLeod, said: “Aussies are huge fans of Mad Mex and customers have loved our hot chooks for decades, but there’s always room to try something new that they haven’t seen before.
“This is the first time we’ve put rice stuffing in our roast chickens, and bringing this together with Mad Mex’s signature spice is going to give customers a flavour burst they haven’t tasted before.”
Mad Mex Founder and Chief Flavour Officer, Clovis Young, said “We’re so excited to bring our Mad Mex flavour twist to this Aussie classic. The Chilli & Lime chook makes a strong first impression, with a bold red Mexican seasoning of smoked paprika and mild chillies, but it’s the citrus marinade and lime zing coupled with our revolutionary Mexican Rice stuffing that is going to wow customers.”
This launch marks an exciting evolution for the iconic supermarket staple that was first introduced in 1960. Over the years, Woolworths has launched a number of limited-edition flavours, including Garlic Bread, BBQ Memphis, Tandoori and Zeus Street Greek.
The Mad Mex Chilli & Lime Hot Chicken will be available in Woolworths Supermarkets, Metro stores and on the MILKRUN app or website from 16 November at a special two-week introductory price of $13.50, and $14.50 thereafter.
ENDS
For further information, contact Woolworths Media: 02 8885 1033 or media@woolworths.com.au