11 November 2025: Everyday Rewards and American Express have announced a new partnership that gives American Express Card Members the ability to convert their Membership Rewards® points directly into Everyday Rewards points to be redeemed across the extensive Everyday Rewards’ retail network.
As part of the partnership, American Express Card Members can transfer 2,000 Everyday Rewards points for every 2,500 Membership Rewards points. This equates to $10 Everyday Rewards Dollars that can be redeemed across a wide range of partners including Woolworths, Big W, BWS, EG, Healthylife and other affiliated partners.
Hannah Ross, Managing Director for Everyday Rewards, highlighted the accelerated savings potential for members: “In the lead up to Christmas, we know our members are looking for more ways to boost their points across their everyday spending and it’s exciting to partner with American Express to help our members do just that.
“We can’t wait to see how American Express customers supercharge their Everyday Rewards points so that they can enjoy more savings sooner, particularly ahead of the busy festive season when people are treating themselves and their loved ones with gifts and meals together.”
Nick Alexander, Vice President Cobrand, Loyalty and Partnerships for American Express noted the addition of Everyday Rewards to the Membership Rewards program demonstrated Amex’s commitment to offering greater choice.
“Our members love earning Membership Rewards points and using them for a wide range of experiences and benefits. While redeeming points for flights and accommodation remains a favourite, we’re seeing more members explore new ways to use their points throughout the year.
“Partnering with Everyday Rewards gives our Card Members even more flexibility to turn everyday spending into something special and with Christmas just around the corner, it’s the perfect time to use points for gifts, celebrations or even the Christmas lunch itself.”
American Express Card Members who are enrolled in Membership Rewards can transfer their points to Everyday Rewards via the American Express App or desktop by simply clicking ‘Transfer Points to Partners’ and selecting Everyday Rewards. Customers should allow up to seven business days for points to appear in their Everyday Rewards account.
For more information, please visit:
https://www.everyday.com.au/rewards/partners/american-express.html or https://global.americanexpress.com/rewards/transfer.
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About Everyday Rewards:
Everyday Rewards has over 10 million active members and can save members hundreds of dollars every year by boosting offers and scanning their Everyday Rewards card when shopping at Woolworths Supermarkets, Metro, BWS, BIG W, Bupa, HealthyLife, MILKRUN, Everyday Market, Everyday Shop, Origin Energy, Petstock, as well as at over 1000 EG and Ampol petrol sites.
About American Express:
American Express (NYSE: AXP) is a global payments and premium lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services and experiences that enrich lives and build business success.
Founded in 1850 and headquartered in New York, American Express’ brand is built on trust, security, and service, and a rich history of delivering innovation and Membership value for our customers. With over a hundred million merchant locations across our global network, we seek to provide the world’s best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations.
For more information about American Express, visit americanexpress.com.au, americanexpress.com/en-us/newsroom/, and ir.americanexpress.com.