Wednesday, 15 May 2024: A free pop-up restaurant, with a family-friendly menu showcasing Woolworths great value Own Brand food is set to open this month.
Woolworths Table will open for a week in Sydney at the end of May and a week in Brisbane in June. The menu has been designed by Australian cook and TV personality Hayden Quinn using only Woolworths Own Brand products, including signature items from Woolworths' high-quality COOK range.
A range of dishes will be served each evening, showing guests how they can create restaurant-quality meals with everyday ingredients that they can pick up at Woolworths.
As well as being great quality, Woolworths Own Brand products provide customers with good value and cost 30 per cent less on average compared to similar brands.
Hayden Quinn said: "I started my career as a home cook, so I am really excited about the opportunity to show how simple, great value everyday ingredients and products you pick up at the supermarket can be turned into something truly amazing.
"Woolies has some incredible products for those who are just starting out in the kitchen, that are super tasty and easy to make. For those with a bit more experience, there's also everything you need to create something special at home.
“I can’t wait to show people what we’ll be serving up at Woolworths Table.”
Developed by the Woolworths Food Company, the Woolworths Own Brand food range includes thousands of high quality products that also provide great value.
This includes:
The COOK range of proteins, vegetables and meal kits, like the Woolworths COOK Slow Cooked Beef Cheeks in Red Wine sauce, to make cooking easy;
Entertaining ranges, like the award-winning Thomas Dux Brie and Thomas Dux Salami with Blue Cheese; and
Customer favourites and pantry staples, like the Woolworths 35 Hour Sourdough or Woolworths Greek Style Yoghurt made with an authentic Greek live culture.
A team of chefs and product developers work behind the scenes with Woolworths’ supply partners to develop the high quality range of products that customers pick up in store each day.
Louis Eggar, Managing Director of Woolworths Food Company said: “We’re really passionate about our food, and there’s an amazing team of chefs and product developers who spend years developing recipes and refining and testing our products to make sure they are the absolute best quality and value for our customers.
“Woolworths Table is an opportunity to show how far Own Brand products have come in terms of quality and flavour, and how these ingredients can come together to create delicious, restaurant-quality meals that are amazing value for the family at home.”
As part of its long standing partnership with food rescue organisation, OzHarvest, Woolworths Table will be a zero-waste event, and leftover products from each event will be donated to Woolworths partner, OzHarvest.
Bookings are now open at wwtable.com on a first come, first serve basis. Customers can book dinner for up to four people in Sydney and Brisbane.
Sydney: Wednesday 22 May to Sunday 26 May from 6pm
Brisbane: Wednesday 5 June to Sunday 9 June from 6pm
To ensure people across the country don’t miss out, in partnership with NOVA and Smooth FM, Aussies can also go in the draw to win an ultimate Woolworths Table experience with flights and accommodation to attend a night at the pop-up restaurant in Brisbane.
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