Tuesday, 1 November 2022: This Christmas, Woolworths is launching inflation-busting value in store and online to give customers certainty on the price of their delicious festive food and entertaining essentials.

Seasonal favourites like Woolworths half leg ham, WA rock lobster, cooked Australian tiger prawns, Woolworths 500g pavlova base, Maggie Beer gravy, and entertaining essentials like Woolworths brie cheese, mixed nuts, and more will be at the same price or less than they were at Christmas last year.

150 products have also had their Prices Dropped for Christmas at Woolworths, including popular frozen whole turkey, stuffing mix, apple sauce, chips and Bundaberg soft drinks. 

The offers begin 2 November 2022 in store and online and will run to 27 December 2022.

Woolworths Supermarkets Managing Director Natalie Davis said: “We know this year more than ever, customers are looking for great value when it comes to entertaining their friends and family during the festive season.

“As Today’s Fresh Food People, we are focused on ensuring we have the best Australian fresh products available for the Christmas table, and that customers can get their Woolies Worth as they manage the impacts of the rising cost of living on their budgets.

“Through our price commitment to hold last year’s price on customers’ favourite Christmas classics including Woolworths half leg ham and pavlova, as well as adding 150 seasonal essentials to our Christmas prices dropped program, we hope that it will help all our customers focus on the little moments that make the season special to them.”

Woolworths has also committed that the price of its Odd Bunch range of 100% Australian fruit and vegetables will be at least 20% less than the standard shelf price of equivalent produce lines. The Odd Bunch has helped customers save on more than 250,000 tonnes of great tasting fruit and vegetables since 2015. 

The announcement is in addition to the current Prices Dropped for Spring program (valid through to the end of November), and Woolworths’ Price Freeze on almost 200 Low Price everyday essentials, as announced in June. The Price Freeze means Woolworths has committed that the prices on these essential trolley items will remain at the same price as they were in June, until 31 December.

Customers can view products on the Prices Dropped offering here (will be updated from 2 November), and images of hero products here

Christmas products that will be at the same prices or less than Christmas 2021 (full list here):

  • Woolworths Half Leg Ham (2021 $8.50, 2022 $8.50)

  • WA Rock Lobster (2021 $29.00, 2022 $27.00)

  • 100% Australian Crystal Bay Cooked Tiger Prawns 1kg (freezer) (2021 $27.00, 2022 $25.00)

  • Inghams Frozen Turkey per KG (2021 $7.50, 2022 $7.00)

  • Whole Seasoned Chicken per kg (2021 $6.50, 2022 $6.50)

  • Roast Pork Loin Boneless per kg (2021 $13.00, 2022 $12.00)

  • Woolworths Bon Bons (2021 $12.00, 2022 $12.00)

  • Woolworths Pavlova Base 500g (2021, $5.40, 2022 $5.40)

  • Woolworths Passionfruit Pulp Canned 170g (2021 $1.50, 2022 $1.09) 

  • Woolworths Brie 125g (2021 $3.00, 2022 $3.00)

Hero products on Prices Dropped for Christmas:

  • Inghams Turkey Nuggets 600g (was $14.00, now $12.00)

  • Quality Street Tub (was $28.00, now $14.00)

  • Smiths Crinkle Chips 380g (was $7.50, now $5.00)

  • Masterfoods Sauce tomato/ Bbq 500ml (was $3.20, now $2.20)

  • Nut Cashew Roasted 750g (was $18.00, now $12.00)

  • Bundaberg Sparkling 4x375ml (was $7.00, now $5.60)

  • Woolworths Gravy 200g (was $4.00, now $2.50)

  • Superior Gold Smoked Salmon 180g (was $14.50, now $13.50)

  • Dole Pineapple 432g to 439g (was $3.00 now $2.70) 

More ways to save:

  • From now until 17 January 2023, Everyday rewards members enjoy credits for every $20 they spend, so they can entertain with our quality Tableware program during the Festive period.

  • Woolworths offers an average of 5000 different items on special every week.

  • This week, customers can get 5x points on their total shop when they spend $40 or more. Valid from 2/11 - 8/11

  • Customers can also reduce the cost of their shop by joining our Everyday Rewards program which gives members $10 off their shop each time they earn 2000 points. In fact, every month over 1.3 million Everyday Rewards members enjoy $10 or more off their shop.

  • Customers can also cut costs outside the supermarket, with Everyday Rewards members saving 4 cents off every litre of fuel at EG and Ampol petrol stations, and earning 1 reward point for every dollar they spend there.

- ENDS - 

*Actual points allocated to be determined at the end of the campaign when the amount of members who boost, shop and earn is completed