Sydney, Australia - BIG W’s Bub & Me Event returns taking parents and bubs on the magical journey of Disney and where it all began in 1923.

Deemed ‘100 Years of Wonder’, the collection honours this incredible milestone for Disney and the legacy that its creator Walt Disney has left, aiming to celebrate the Company’s origins as Walt Disney always wished.

Available in store and online from Thursday 2nd February, the range features the original Disney characters Mickey and Minnie Mouse, along with their friends from early classic stories Winnie the Pooh, Dumbo and Simba on a range of baby essentials from as little as $10. Customers will also receive 7x Everyday Rewards Points on the Disney100 collection in store and online during the Event.

Top 5 products from the Disney 100 range:

Louise Maddalena, Senior Category Manager - Family Intimates, Sleepwear and Baby at BIG W, said: “Our ambition is to make a real difference to families, and one of the most special moments for any new or growing family is the arrival of a new bub. We aim to make family life just that little bit easier everyday by providing a one stop shop for everything from strollers, car seats and nappies, to beautiful babywear, toys and books for storytime.

We are thrilled to be introducing this new range of baby products with Disney to celebrate their 100 years. Disney has brought so much happiness and joy to children and parents for many years, we hope our customers love this beautiful range as much as we do.” 

As joyous as bringing a new little person into the world is, it also comes with new expenses. To help Aussie families find real value, BIG W has partnered with Money Educator, Vanessa Stoykov, to share top money-saving tips for new and expecting parents.

1. Quality doesn’t have to be expensive. Don’t be fooled into thinking that more expensive equals better value when it comes to shopping for your new baby. Find good value products that are practical and do the job. 

2. Buy in bulk and size up. Sometimes buying things in bulk not only takes the pressure off future you, but saves you money too. Don’t forget, kids grow, and fast! Buying clothes in a size up can also be the way to go.

3. Have conversations about gifts. It can feel a little bit awkward putting in gift requests to friends and family, but they would much rather contribute with something that is actually helpful and useful. Consider asking for practical items and essentials in the early days, BIG W has a brilliant baby checklist on its website, with all the essentials you need for inspiration.

4. Find freebies! Whether that be those provided to you by the government or other organisations, make sure you do your research. There are so many parental benefits out there to financially help and empower you through your family journey.

BIG W will also be offering extensive savings across a range of products and categories for your little one including 40% off Bonds babywear and cot sheets, 40% off Johnson’s baby range and 15% off Love To Dream range.

Shopping with a baby bump or pram has never been easier at BIG W with more convenient ways to shop including Home Delivery, Pick up and Direct to Boot. 

The Bub & Me Event will run until Wednesday, 15 February 2023. For more information, visit